If you are like most innkeepers, you either opened your inn or purchased it within the past 10 to 15 years. I am sure one of your motivating factors was a better life. The real question is, are you living a better life?

     My guess is, you are working long hours, doing several jobs and finding little time to enjoy the slower lifestyle that we all were attracted to in the first place.

Are you living the life you dreamed about?

     More important, are you even making a living? Most small innkeepers are struggling just to stay in business. The past three years have been very difficult, the economy has been slow and the constant threat of terrorism has been a reality to most travelers.

     Another real concern for most Bed and Breakfast owners has been the competition from national hotel chains. Many are now offering a continental breakfast, free newspapers, even specialty coffees. This is a real concern for the Bed and Breakfast industry. Although they might not offer better sheets and old world charm, they also have been seriously discounting their rates the past three years. Even cruise ships have been offering tremendous travel packages the past few years.

What can you do to stay competitive?

     I was in this same situation until a few years ago. I found several key marketing strategies to bring in a new flow of guests. I discovered that your guests are the best source of ideas, but will they really tell an owner, operator what they really think?

     I will show you how to develop you own R&D team, I will show you many low to no cost marketing techniques that will increase your inns exposure. I will coach you to plan time to think, time to work and time to enjoy life. Working 24/7 gets old in a hurry. Living on premise can drain your creative ability.

Would you like to know what your guests are really saying to each other?

     As a Master Life Coach I understand how people think, what they want, what they need and most important how they make decisions. I will teach you how to remarket your inn to increase your income and reduce your stress.

     Learn a much better approach to dealing with guests. Have your guests become your Public Relations firm.

Change the way you market your inn.

     One of the benefits I can offer you with the 12 month innkeeper coaching program is "community" you will become part of the "Better Inns" community. You will have weekly conference calls where you can discuss your individual situation or problem and get many of your fellow "Better Inn" comments and suggestions.

     You may not have any interest in being a franchised property like a Holiday Inn or a Best Western, but there are many benefits that franchised properties enjoy. While we are in no way offering a franchise program or system, one of the benefits of the 12 month program is continual national marketing material. Better Inns will allow your inn to have a "accredited or approved" feeling.

Would you like your inn to become known as "The Inn To Stay At While Visiting Your Area"

     My goal is for each member innkeeper to find his or her inns specialty. I believe in today's travel environment, it takes more than a clean room and a home cooked breakfast. I can help you find a specialty or niche for your inn, even if it requires a few changes in policies or marketing. Most specialty inns are doing significantly better than the industry average.

     Would you like someone to call or e mail when a situation or problem occurs? Would you like someone you can call when you get stressed with your business or life? Would you like to have someone to call or email when you just need someone in the industry to bounce an idea off of? I can be that person.

Been There, Done That,

Now Join Jeff's Coaching Program

     If you are ready to join the program and be part of the "Community", you can click here to sign up. Still not ready to join, then click here to find out more.